So, you know how to do Nails. Amazing!
NOW, let’s teach you how to get fully booked and make real money using those skills
by turning your passion into a cash-making-business stress-free!
With all the marketing and sales know-how inside the Club, you can be the tech who makes great money every month without working 7 days a week!
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the nail experts club
A perfect combo of Tools and strategies to build a truly successful business AND improve your nail skills to WOW your clients
Create a successful marketing plan without all the stress and drama
Attract more clients and keep them coming back for more
Make your website and social media irresistible and beautifully branded
Sell your services with confidence
Learn nail art and techniques from Ela and other amazing experts
You don’t have to break the bank to finally get the results with your marketing efforts!
It takes ONE new client to have your fee for the whole month for the Club covered!
That’s 55 training courses valued over £5000!
“I started in my house, built a salon in the garden…
NOW I have bought a salon, train other people and will be competing for the first time at Olympia London this September being sponsored by one of the top nail companies!
You HELPED ME MASSIVELY with THE WAY I’M DOING NAILS NOW and ACHIEVE THE BUSINESS SIDE OF THINGS!
Thank you & thank you to the Nail Experts Club from the bottom of my heart.”
Success isn’t reserved for the “chosen” ones! You can create your own success. All you need is Nail Skills – Marketing know-how and a Positive Mindset.
YOU TOO can turn your passion into something big and beautiful
Have you ever felt like…
I’m not good enough… there are so many great techs out there. No one will pay me
I’m fed up of discounting or doing FREE sets but I’m worrying that if I stop I’ll lose clients
There’s too much competition. I can’t raise my prices because people won’t pay and go elsewhere
I’m just so lost and overwhelmed… nothing seems to be working and I feel like quitting
Running a nail business is a COMPLETELY different thing
than being a nail stylist
You can learn how to be amazing at both in the Nail Experts Club
What will you get when you join?
TRAINING Bundles
Instant access to MONTH 1 Nail and Marketing BUNDLES. AND 5 Bonus BUNDLES to set you up for success
There are 12 Core Marketing and 12 Core Nail bundles. Get access to a new bundle every month or to all at once if you join for a full year.
Workbooks
Workbooks are designed to help you get the most out of the training, plan and implement the strategies covered, and to get focused and inspired
Done-for-you
To make it as simple as possible for you, you also get plenty ready to use social media posts, memes, salon policies and scripts. Customise as you wish or copy and paste just as they are
Facebook Group
Hang out with other like-minded members, ask questions and get answers, post photos, get and give advice. We’re here to help you make the most of the club!
Live Masterclasses
Live Masterclass session every month to have your burning questions answered and get help; A Planning session to plan out your next steps and actions and get you unstuck
More Help
More goodies such as HOT SEATS, Accountability partners, Individual Feedback and FB page/Instagram/Website review for VIP members
“This is bananas!
Oh my goodness! I followed your advice and just launched my offer and it’s gone completely crazy!!
I just posted it two hours ago and ALREADY HAVE 5 NEW BOOKINGS! I’m so happy!”
“WOW is all I can say
Posted my offer last night. Got up this morning and I’ve only just finished replying to everyone.
IT’S HAD 17 SHARES, NEARLY 60 MESSAGES, I’VE EMAILED 31 VOUCHERS AND 2 NEW PEOPLE BOOKED RIGHT AWAY! You’re genius Ela”
The 12 Marketing Program Bundles are designed to help you Set it Up, Build, Grow and Expand your business
Each Bundle contains 2-4 training courses
Planning & Growth;
Business Organisation & Time Management
Plan to Profitability
Target Market & Ideal Client Avatar
Branding with Vicki Nicolson
Graphic Designs in Canva
Social Media Templates
Build a website that converts
The strategy of Landing Pages
Blogging Marketing
Facebook Marketing
Facebook Page Optimisation
Facebook Ads + Ads Templates
Become a Sales Superstar
Position yourself as an Expert
Win the Lost Clients Back
Eliminate No-Shows
Te most effective Referral Program
Captions writing for stylists
Build an Irresistible Offer
Social Media Automation
Create an Online Brochure
Successful Insta Stories
Photography and hand poses
Local Marketing and networking
How to Joint Ventures
Get Confident on video
Create Videos that Engage
Email Marketing
Create Multiple Streams of Income
Make an extra $$$ this month
12 Nail Bundles
6 available and 6 more to be released
A variety of nail art and techniques
Join now and get instant access to 5 BONUS Bundles worth £485 alone!
The Amazing Christmas Bundle worth £97 alone
This training has been designed to help you:
– create a successful, strategic marketing plan get fully booked in December
– upsale more services
– get more clients
– sell more vouchers
– fill in your calendar for January and February
– give you various scripts on how to talk to your clients to get more sales
Includes: 5 video lessons & 1 workbook
The Gift Voucher Strategy worth £97
It’s been designed and proven to grow a client list fast! It’s one of the best ways to get your service in front of many people and get bookings.
You’ll learn how to:
- create an offer that people want to buy
- design an image that grabs attention
- write a copy/text that makes people want your service
- display your offer in front as many people as possible for free or on a budget
- promote your offer/service
- what to tell people when they ask about your offer – sales script included
- how to follow up with people who didn’t book in – follow up script included
Includes: 1 video & 1 workbook
3 Mindest Bundles
Program your mind for success £97
Create your Dream Board £97
Design a challenge to thrive £97
Join Now
and secure your price before it goes up
Choose the best option for yourself
Monthly Plan
Cancel Anytime- Instant access to ONE STROKE PAINTING and PLANNING & ORGANIZATION Bundles in your first month
- Then, access to one training bundle (nails and marketing) per month
- Instant access to BONUS BUNDLES – 2 “QUICK WIN” strategies worth £194
- Instant access to 3 MINDSET bundles worth £291
- Access to Members’ only Facebook group
- Access to Live Masterclasses and Planning Sessions once per month
- Help with Copywriting, Ads, Website
- Workbooks and Done-For-You Graphics, scripts, policies, templates
- Cancel Anytime – no contracts
One Year
VIP plan- Instant access ALL the NAIL & MARKETING Bundles for 1 Year
- Save £47 – that’s One Month for FREE
- 1-hour CALL to discuss your needs and plan
- Instant access to BONUS BUNDLES – “QUICK WIN” strategies worth £194
- Instant access to 3 MINDSET bundles worth £291
- Access to Members’ only Facebook group
- Access to Live Masterclasses and Planning Sessions once per month
- Help with Copywriting, Ads, Website
- Workbooks and Done-For-You Graphics, scripts, policies, templates
- Cancel after 1 year or stay
“This has really helped!
I’m only new to the industry and building client base is what I’ve been struggling with…
I FOLLOWED THE TRAINING BUNDLE and posted my offer on Facebook Saturday night and have 4 NEW BOOKINGS already so thank you! “
Hi Gorgeous! I’m Ela
founder of the Nail Experts University, Author of “The Nail Shapes & Structure Compendium”, multi-award-winning stylist, Educator and Judge.
I’m also a Business Coach, lover of homemade cheesecake, mum of two, obsessed about marketing and helping others.
After over 15 amazing years of working with clients, running a successful fully-booked salon, teaching hundreds of students around the globe via my online academy, growing a team of 15 educators in the UK and running a few businesses –
I now help other stylists to sharpen their nail skills and build the businesses and careers they’ve always dreamed of but were not able to build it themselves.
I’ve managed to build a successful multi 6-figure business and I’d love to help you to transform your business into a money-making machine.
Risk-Free!
It does neither of us any good if you’re not getting the full benefit of this program. There’s no contract. You decide how long you want to stay.
If this membership is not everything you thought it would be, you’re not satisfied with the trainings or if you ultimately decide running a nail business is not your dream, you may cancel your membership at ANY TIME if you’re on a month-to-month plan.
No Questions Asked!
Frequently Asked Questions
How much is the investment?
If you join now it is £47/month and even when the price will change in the future, it still will be £47 for you as long as you’re a member.
A 1-year plan is £517 so you get ONE MONTH FREE; and you get instant access to EVERYTHING.
Can I cancel at any time?
Yes! Simply send us an email before the 1st of each month (that’s when access is given to a new training) and your account will be cancelled and payments will stop.
1-year plan – you are being charged once and after one year you can just leave or stay for longer.
Will I get access to all training bundles?
You have access to the training bundles listed above on this page. You can access them immediately and dive into them right away.
Monthly subscription will give you access to a new bundle every month.
1-year plan gives instant access to everything in the Club.
Can I get a refund?
Yes, you have 7 days money back guarantee to cancel your account and ask for a refund via email.
We ensure that each training is jam-packed with incredible value and when you implement it then results will speak for themselves.
You’re not losing anything here and with such a low investment it’s totally worth it.
Can I keep the training bundles i paid for?
Think about it as a gym or Netflix membership. You have access to the training bundles for as long as you remain a member. Videos cannot be downloaded but the workbooks, done-for-you templates and graphics are yours to keep and use as a guide whenever you want.
“Can’t believe it. It’s amazing!
I have sent out my offer and have ALREADY 6 CONFIRMED BOOKINGS!!
Started really slow but it’s AMAZING! Can’t believe how busy my page is. Thank you Ela“
Get ONE new client to have your fee for the whole month for the Club covered!
Choose your plan
Monthly Plan
Cancel Anytime- Instant access to ONE STROKE PAINTING and PLANNING & ORGANIZATION Bundles in your first month
- Then, access to one training bundle (nails and marketing) per month
- Instant access to BONUS BUNDLES – 2 “QUICK WINS” strategies
- Instant access to 3 MINDSET bundles
- Access to Members’ only Facebook group
- Access to Live Masterclasses and Planning Sessions once per month
- Help with Copywriting, Ads, Website
- Workbooks and Done-For-You Graphics, scripts, policies, templates
- Cancel Anytime – no contracts
One Year
VIP plan- Instant access ALL the NAIL & MARKETING Bundles for 1 Year
- Save £47 – that’s One Month for FREE
- 1-hour CALL to discuss your needs and plan
- Instant access to BONUS BUNDLES – “QUICK WINS” strategies
- Instant access to 3 MINDSET bundles
- Access to Members’ only Facebook group
- Access to Live Masterclasses and Planning Sessions once per month
- Help with Copywriting, Ads, Website
- Workbooks and Done-For-You Graphics, scripts, policies, templates
- Cancel after 1 year or stay
The mission
I have two missions:
to help you become a confident, well-known nail pro AND to teach you how to turn that passion of yours into an amazing, thriving career (so, it’s not just an expensive hobby anymore).
And because you and I know that:
A) doing pretty nails is simply not enough to get your name out there and start making money you want…
B) you’re a nail tech, not a marketer, who’d rather focus on doing nails and practising new designs instead of figuring out cutting edge marketing ideas to bring new clients in and keep them coming back…
C) the best and easiest solution for you is to have a plan of action which will not only tell you what to do but show you exactly HOW to implement and do it the right way.
It’s time to stop surviving and start THRIVING!
That’s why in the Club I not only teach the latest nail techniques, but I also provide done-for-you tools and marketing systems that work. You and your business needs those systems in order to grow from strength to strength.
And I cannot wait to welcome you to the Club and share that crazy journey called the business building with you!